The People Behind Our Organization

The TH!INK DIFFERENT FOUNDATION is not your average non-profit. TH!NK DIFFERENT is dedicated not just one cause but to three: energy efficiency, affordable housing, and cancer treatment. These are the types of real-world problems that affect millions of people around the globe. TH!INK DIFFERENT‘s approach is truly innovative. By cutting the red tape and creating real solutions, TH!NK DIFFERENT is ready to make a real difference.

  • Scott Petinga

    Founder and Director

    Everything Scott pursues must have meaning and purpose beyond the norm. From creative marketing, innovative giving, sustainable building(s) and powerful communities Scott turns conventional thinking on its head. Scott is a pioneer in developing businesses that create lasting results. From cancer survivor to earning a spot on the prestigious 2012 Inc. magazine list of fastest-growing private companies and being a semi-finalist for Entrepreneur magazine’s “Entrepreneur of the Year” award, Scott’s “what’s possible?” attitude makes him one of the top skyrocketing CEOs to watch.

  • Doug Sborov


    Raised in a household focused on the treatment, care, and financial support of cancer patients in the Twin Cities, Minnesota, area, Douglas’s passionate commitment to the treatment of patients with incurable cancer is deeply rooted. Following an Internal Medicine residency at the University of Utah, Douglas joined The Ohio State University as a National Institute of Health Clinical Research Fellow, where he concentrates on the treatment of multiple myeloma patients and the establishment of early phase clinical trials in this patient population. As a patient advocate on the front lines of medicine, Douglas understands the incredible emotional and physical hardships endured by cancer patients on a daily basis, and remains committed to serving those affected by cancer as a tribute to his brave patients. We anticipate his involvement in the organization to be active, and include 25-30 hours a month, serving as vice chairman, responsible for advising on medical matters.

  • Darrah Brustein


    Darrah Brustein is an Atlanta transplant, by way of Philadelphia and Baltimore. She holds a BA from Emory University in Religion and Italian, which she ‘naturally’ parlayed into a career in wholesale apparel sales. Out of her simple passion for networking and the joy she gets from making valuable connections for others, Darrah founded Atlanta’s largest monthly social and professional networking organization, Network Under 40, in 2011, and subsequently, Network Over 40 in 2014. These events have become a huge success garnering national attention in publication like Inc. Magazine. Darrah has also created Finance Whiz Kids and authored a series of 6 books that teach principles ranging from the value of a dollar, to short and long-term savings, to sharing, giving back, and the mystery of the ATM! Darrah was fortunate to be invited to attend the World Economic Forum’s Annual Meeting in Davos to represent on youth financial literacy.  Darrah volunteers her time as a founding member of the Global Shapers Atlanta Hub, a board member for the Emory College Alumni Board, and as an ambassador for the Metro Atlanta Chamber of Commerce. She was also named Atlanta Jewish 40 Under 40 in 2014. When not working, Darrah loves to travel, take black and white photos, read, do yoga, and write for outlets like Forbes and Entrepreneur.

  • Rob Barse

    Board Member

    Born and raised in Minnesota, Rob is a graduate of the entrepreneurship program at the University of Wisconsin-Eau Claire. He is passionate about getting our youngest active and volunteers his time as a Community Board Member of the Eagan YMCA.

    For the past 8 years, Rob has combined strategic project leadership and creativity with a passion to facilitate the realization of his clients’ real estate and project goals. He works tirelessly to transform historic and real-time data to develop, design and construct commercial real estate into tools that enable stakeholders the ability to better predict project outcomes. Rob is also dedicated to providing a project delivery that is solution-focused, team-oriented and quality-driven. As a key member of ORB Management’s leadership team, his insightful perspective stretches the more traditional thinking model present in bricks-and-mortar business.